Niru Baa No Icecream - Legacy & Light

This concept for the first "Niru Baa no Icecream" outlet interior celebrates its 1986 legacy and disciplined, handmade quality, designed jointly by Niru Baa and the next two generations.

Core Concept

Handmade Discipline & Trust: The interior reflects the brand’s consistent quality and the generational trust that has powered it since 1986. It is a welcoming experience that honors tradition while embracing a modern future.

Design Elements (Crisp Write-up)

Modern Extension: Bright Yellow hues are used to highlight the brand's new, modern extension and energetic future.

Enduring Identity: Flowing Blue elements signify the enduring, trusted identity of the Niru Baa brand.

The Generational Axis: The ceiling’s design features a central axis or line, literally representing the flow of generational trust in the business.

Discipline in Display: The main ice cream counter and display units feature clean lines and high-quality, white surfaces, emphasizing the discipline and consistent quality of the product.

Warm Welcome: Drop lights are strategically positioned over seating areas and counters to create a welcoming, intimate atmosphere.

Artisanal Texture: Wall finishes or murals incorporate subtle hand-drawn or textured details to symbolize the "handmade" nature of the ice cream.

Legacy Showcase: A small, curated area or shelf displays vintage tools or photos from 1986, grounding the modern design in its deep history.

Experience over Outlet: Every element, from the color flow to the lighting, is designed to be an experiential journey, not just a transaction.

Color Flow Narrative: The transition from blue (tradition) to yellow (modernity) creates a visual narrative of growth and continuity.