Havmor - The Identity Drip

This concise write-up captures the essence of the Havmor Ice Cream project, emphasizing the speed, brand identity integration, and quality execution.

Project Overview

Havmor Ice Cream Outlet: A high-impact design project executed under a challenging timeline of 2 days for design and 23 days for execution, establishing a new benchmark for branded ice cream parlor interiors.

Defining Identity: This project solidified our expertise in the field of identity and branding for quick-service retail, demonstrating the capacity for high-speed, adaptive delivery.

Design Narrative

The Red Drip: A central design element is the "Drip in Red," a vivid graphic motif that serves as the immediate and undeniable symbol of the Havmor brand identity.

Icy Blue Contrast: This warmth is balanced by the strategic use of Piccolo Tiles in varied blues, which visually communicate the "icy-ness" and freshness of the brand’s core frozen products.

Adaptive Quality: The resulting Standard Operating Procedure (SOP) and adaptive outlet design showcases the firm's quality and ability to translate strong brand narratives into highly functional, scalable, and instantly recognizable interiors.