Asharfi: A Royal Kulfi Legacy Interior

This concept for Asharfi: A King of Kool Kulfi transforms the brand’s 60+ year, 3rd generation legacy into a modern space radiating royal Indian heritage and timeless quality.

Core Concept

A Royal Aesthetic: The interior reflects the brand’s "Asharfi" name and "King of Kool Kulfi" stature by blending palatial elements with a focus on purity and quality. The design celebrates the heritage city's values and the brand's enduring strength.

Design Elements

Color Palette: Regal tones of Royal Saffron/Gold (metallic accents) and deep Emerald/Ruby (upholstery) are grounded by a soothing Creamy Ivory base, mimicking rich Malai.

Materials: Emphasize permanence with Marble or Stone countertops and intricate Woodwork/Carvings. Polished Brass or Copper accents on fixtures and handles reference the brand’s name and metallic history.

Architectural Heritage: Incorporate traditional Indian Arches and Jaali (lattice) screens to add sophisticated depth and filter light, providing a subtle, opulent feel.

Product & Legacy: The Matka Kulfi molds are displayed as an art form. A prominent Legacy Wall features framed vintage photos of the three generations, connecting the history to the contemporary experience.

Ambiance: The use of soft, diffused lighting (e.g., ornate chandeliers) enhances the cool, inviting atmosphere, making the small shop feel like a treasured jewel box.